Nowadays, people might think that internet marketing is all about posting ads on different social networking sites. Posting ads on such sites requires you to spend huge amounts of money, which is quite impossible for small businesses. The following ways will help you to market your business without creating a hole in your pocket –
Joining Groups or Channels
First thing first, you will need to create a professional account for example in Linkedin group. Every expert on internet marketing tips will advice you to take this step at first. It is free and helps you to hunt down professionals of your genre business. It is one of the cheapest and best ways of engaging your resources for running your business.
Engaging Social Videos
Social video sites like Youtube have over 800 million users that visit the site every month. You need to be determined and careful with the message that you want to post.
You cannot post random thoughts and expect response that will help your business professionally. Try to make a catchy headline that will be inclusive of well researched keywords. It is best not to put a lot of information into a single video.
You really don’t need a high tech camera for capturing the videos; a Smartphone with good editing application is enough to help you get your desired results.
Hiring Local Celebs
Big businesses always seek to hire high end celebrities for endorsing their product. You might not be able to afford the high profile stars, but you can definably try approaching the local celebrities. Check out the local newspaper and find who might be good enough to represent your business in the market.
Getting Published
Try posting articles related to your business to different blogging and professional article websites. You can also try hiring a ghostwriter to write an e-book on different issues closely related to your industry. It is necessary that you embed the pages with links that will help you in understand and capturing the leads.
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